LunarX™ Agency ‘hyper focused’ on diverse representation in digital economy

March 9, 2022by admin0

Article By Dayton Business Journal

Since its inception in 2019, Dayton-based LunarX™ Agency has been hyper-focused on diverse representation, creativity and technology to support an equitable and inclusive digital economy. For these efforts, the design and development business consultancy has been nominated in the Minority Business category for the Dayton Business Journal’s 2021 Business of the Year Awards.

The LunarX™ nomination comes as the new, minority-owned business took in $290,000 in gross income since August 2020. The firm also has grown its consulting team to more than 30 people across the agency, and has helped launch several software startups by providing digital strategy and software development capabilities to entrepreneurs throughout the country.

LunarX™ also retains equity in several tech startups that began as agency clients, bringing long-term strategic partners into digitally driven business development roles. This unique business model allows the team to work with cash flow-focused clients while simultaneously supporting growth of portfolio technology startups in which it holds long-term equity.

LunarX™ Co-Founder and CEO Nate Dillard said he and his partners designed the company to focus on diversity and helping other minority-owned businesses. He noted how the Covid-19 pandemic has disproportionately affected the minority community, and explained that his company is teaming up with other diverse businesses to help them find success.

“Being able to work with other minority business owners and go on contracts together, and to see them be able to take care of their families with these opportunities under the agency, it’s opened up a lot of doors,” Dillard said.

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